your health.
fully optimized.

your health.
fully optimized.

Our Mission

We bring the same transparency we built our name on to healthcare. Real medications. Real doctors. No hidden fees, no runaround. Just results you can actually feel.

our mission

We craft considered essentials that embody the principles of thoughtful design, embracing the belief that our everyday garments should be as intentionally crafted as the spaces we inhabit.

  • "Through thoughtful design and technical innovation, AXIOM has created a new category of urban essentials. Their commitment to quality and attention to detail is evident in every garment."

  • "In an era of fast fashion, AXIOM stands apart with their considered, minimal designs. Each piece demonstrates a masterful balance of form and function that feels thoroughly modern."

  • “AXIOM has redefined the intersection of wearable tech and design. Their architectural approach to apparel engineering sets new standards for what performance clothing can be.”

  • "AXIOM bridges the gap between technical wear and luxury fashion with remarkable precision. Their pieces are as impressive in performance as they are in style."

  • "The principles of architectural design have never been more elegantly applied to fashion. AXIOM's garments demonstrate an understanding of space, form, and function that transcends typical apparel."

our Values

We built Bucked Up on transparency and results. Bucked Up RX is no different. Every provider, every protocol, every medication meets the same standard. If it doesn't make you better, it doesn't make the cut.

Healthcare should hit as hard as your training does.

Every prescription, every protocol, every provider exists with one goal. Get you results.

Licensed providers. FDA-approved medications. No guesswork.

Every treatment is backed by real doctors who review your health before anything ships.

Premium care without the premium price tag.

No insurance headaches. No surprise fees. Just straightforward plans that fit your budget.

our process

Getting started takes less time than your warm-up.

Apply

Answer a few questions about your health and goals. No waiting rooms. No awkward small talk.

Get Approved

A licensed provider reviews your info and builds a plan around what you actually need.

Delivery

Your medication ships straight to your door. No pharmacy lines. No hassle. Just show up and be better.

Meet the team

The people behind your care aren't call center reps reading scripts. They're licensed medical professionals who build your plan, monitor your progress, and adjust when needed.

Board-certified providers. Licensed pharmacists. A support team that actually responds. Built to deliver the same level of excellence Bucked Up brings to everything it touches.

Founder

Ryan Gardner

Founder

Ryan Gardner

Founder, CEO

Ryan Gardner

Founder

Jeff Gardner

Founder

Jeff Gardner

Founder, CXO

Jeff Gardner

COO

Gil Cassagne

COO

Gil Cassagne

CMO

Erin Bettner

CMO

Erin Bettner

CSO

Dan Gardner

CSO

Dan Gardner

CFO

James Bradley

CFO

James Bradley

our journey

2013

The Spark

It all started with a domain name and 3,500 bottles of Deer Antler Spray. Then Ray Lewis got accused of using it before the Super Bowl. Sales exploded overnight. GNC called the next day.

2013

The Spark

It all started with a domain name and 3,500 bottles of Deer Antler Spray. Then Ray Lewis got accused of using it before the Super Bowl. Sales exploded overnight. GNC called the next day.

2016

The Launch

Bucked Up Pre-Workout launched at the LA Fit Expo. 1,000 bottles. Sold out. No proprietary blends. Full transparency. The supplement industry wasn't ready. We were.

2016

The Launch

Bucked Up Pre-Workout launched at the LA Fit Expo. 1,000 bottles. Sold out. No proprietary blends. Full transparency. The supplement industry wasn't ready. We were.

2017

#1 Pre-Workout

#1 pre-workout at GNC and Vitamin Shoppe. Eight products in the top 10. The ambassador program hit its stride with 500+ creators posting twice a month. The brand went viral.

2017

#1 Pre-Workout

#1 pre-workout at GNC and Vitamin Shoppe. Eight products in the top 10. The ambassador program hit its stride with 500+ creators posting twice a month. The brand went viral.

2024

$250M+ Revenue

Babe hit major retail nationwide. Conor McGregor partnership announced. BKFC collaboration launched. Anime crossover line debuted. Bain & Company named Bucked Up an Insurgent Brand. $250M+ in revenue.

2024

$250M+ Revenue

Babe hit major retail nationwide. Conor McGregor partnership announced. BKFC collaboration launched. Anime crossover line debuted. Bain & Company named Bucked Up an Insurgent Brand. $250M+ in revenue.

2026

Bucked Up RX

Bucked Up RX. Same transparency. Same obsession with results. Now applied to real, physician-backed healthcare. Welcome to the next chapter.

2026

Bucked Up RX

Bucked Up RX. Same transparency. Same obsession with results. Now applied to real, physician-backed healthcare. Welcome to the next chapter.